Recently I read again the article from Mc Kinsey in 2011 and feel it’s still valid as of today. Three authors named Chris Bradley, Martin
Category: Market Positioning
Chief Growth Officer: Who they are, Why Now and Do you need one?
Why now? With the appointment of Francisco Crespo as the new “Chief Growth Officer” (CGO) of Coca-Cola, Coca-Cola together with other FMCGs like Colgate-Palmolive, Coty and
Vietnam Retail Industry and TPP – 14 Oct 2016
Are you ready for your retail stores to grow by capturing the TPP opportunities?
Workshop: the battle for market position
This program provides hands-on understanding of how-to drive growth and profitability in a highly competitive market place. It serves to increase senior managers’ ability to add
Do you want to grow your business in 2016?
Sometimes we make business far harder than it is. We over-think our strategy, complicate our product line, worry too much about our staff. All of
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