Nếu các bạn quan tâm đến thị trường bán lẻ, trang web sau sẽ cung cấp cho các bạn một bức tranh toàn cảnh về thị trường bán lẻ Việtnam, Châu Á và Thế giới. Bao gồm: Các tạp chí về bán lẻ Các nghiên cứu trong ngành bán lẻ Các báo cáo về thị … Continue reading Tài liệu Bán lẻ
Competing on Customer Journeys
By David C. Edelman & Marc Singer (FROM THE NOVEMBER 2015 ISSUE OF HBR) The explosion of digital technologies over the past decade has created “empowered” consumers so expert in their use of tools and information that they can call the shots, hunting down what they want when they want it and getting it delivered … Continue reading Competing on Customer Journeys
Retail Leadership Workshop – Aug 2017
WORKSHOP OVERVIEW Recent shopper, consumer and industry evolutions are putting extreme demands on you as a retail manager. You are constantly asked to get more out of your teams and future success in retail calls for a customer-centric approach that breaks through the boundaries of business functions. The Retail Leadership Program is designed to help … Continue reading Retail Leadership Workshop – Aug 2017
Future Stores
From the book "Gamechangers: Creating Innovative Strategies for Business and Brands; Lessons in Innovation from Those Winning the Game" FUTURESTORE CHANGING THE GAME OF RETAIL Futurestore, Rethinking the World of RetailFrom Amazon to Etsy, ZaoZao and Zappos … through branded boutiques and online marketplaces, digital walls and mobile marketing, big data and personalized promotions … … Continue reading Future Stores
Popup store: Hot trend
POPUP: NÓNG SỐT VÀ HIỆU QUẢ. By NGUYỄN PHI VÂN
Chain stores: Survival Game
Kinh doanh theo chuỗi: Để Không bị Hut hơi. By Thu Hương
Juno – Shoe store story
Juno: Kế hoạch dẫn đầu của Juno By Đang Cường
Vietnam Retail Industry and TPP – 14 Oct 2016
Are you ready for your retail stores to grow by capturing the TPP opportunities?
Retail Leadership Management
WORKSHOP OVERVIEW Recent shopper, consumer and industry evolutions are putting extreme demands on you as a retail manager. You are constantly asked to get more out of your teams and future success in retail calls for a customer-centric approach that breaks through the boundaries of business functions. The Retail Leadership Program is designed to help … Continue reading Retail Leadership Management
Retail Leadership Workshop
All you need to manage your retail store is here.
Retail Leadership Simulation Course
Recent shopper, consumer and industry evolutions are putting extreme demands on you as a retail manager. You are constantly asked to get more out of your teams and future success in retail calls for a customer-centric approach that breaks through the boundaries of business functions. The Retail Leadership Program is designed to help you to … Continue reading Retail Leadership Simulation Course
Shopper Marketing course
The focus of this 2-day seminar is to provide a foundation and framework for developing a strong shopper marketing discipline and shopper insights program to support it. Program Objectives - Best practices for the development of a shopper marketing framework - How alternate perspectives (manufacturer vs. retailer, brand vs. sales) can impact shopper marketing language, … Continue reading Shopper Marketing course
Strategy Management Introduction
This is the Information Portal for all the Strategy Management, from Strategy Formulation to Strategy Execution and Strategy Control.
Retail Magazines and Documents
If you are interested in retail management, you can check the following website for abundant resources (go to either News or Download pages):